By Zak Romanoff zak@omnifs.com April 2, 2018 Why am I posting a pic of our OMNI basketball team? Because working in #sales is #highpressure. We often need to do whatever we can to ‘beat last year’s number’. This can be mentally tolling. I’m not one of...
By Zak Romanoff Zak@omnifs.com March 26, 2018 “They are lazy” “They don’t care about the business” “They are a necessary evil” These are all things said about food brokers. It makes my stomach turn when I hear this. The truth is, a few bad ones give us all...
By Zak Romanoff zak@omnifs.com March 19, 2018 One of my favorite buyers recently retired. Over the years, him and I had developed a great relationship. There was a level of trust on both sides. I proved myself to him and he rewarded me for that. We had a lot of...
By Zak Romanoff zak@omnifs.com March 12, 2018 This friend knew my late great grandfather Nat, late grandfather Jerry, my father, and me – 4 generations of Romanoff’s. Lord help him! He’s still smiling! To know where an industry is going, you have to...
By Zak Romanoff Zak@omnifs.com March 5, 2018 ATTENTION : PRACTICAL post here … NOT motivational/inspirational Who lives in the real-life, pressure-filled “business bunkers”? Who has to meet hard sales goals? Much respect to those who do. Are you looking...
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